Planning blog

 Props:

Since I will be doing a harness commercial, the main prop will be the harness. Other props include toys (for the bunny). 

Costumes:

In the commercial, the pet which will be a bunny, along with the owner will be the subject. The person will be wearing normal, casual day time clothes. The actor will be wearing a casual short sleeve tee with some joggers and running shoes. Their hair tied up to make it look like the person is out on a walk. 

Schedule:

On 10/22/2020, research about harnesses, pet commercials, conventions and codes will be conducted.

10/2/2020, Props, schedule, location, backup plan and costumes will be established. 

10/27/2020, the storyboard for the 30 second commercial will be created.

10/28/2020, the commercial will be filmed in the necessary takes. When the commercial is filmed, the filming blog will be completed and published. 

10/29/2020, the commercial clip will be edited and any final touches will be done. 

10/30/2020, editing blog will be completed and published. 

Location:

The main location for the commercial will be at the sidewalk near my house (my neighborhood). It is very big and nice and on the afternoons it is usually very sunny and looks splendid. Although, the commercial will begin inside of my house, most likely in the living room, featuring the bunny and how other type of harnesses are not as effective as the Niteangel harness for bunnies. The bunny will be filmed inside the house wanting to go outside and the necessity and benefits the niteangel harness has. The owner then will be filmed taking the bunny outside through the sidewalk with the harness on the bunny illustrating the effectiveness, the softness and the comfortableness of the niteangel harness. 

Backup plan:

If the weather is not good, for example if it is windy and not sunny then the full location will be inside the house. I will do my best to show the benefits of the harness inside the house and also using his toys. Also, If my actor is absent, which would be my niece, then I will take her place and act as the owner or person taking the bunny for a walk. 



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